How do you create a successful marketing campaign for your business? This workshop will discuss how you conduct market research, how you price your product and effectively promote it, and how you evaluate market opportunities and possibilities. We will also be looking at distributions and the various models for getting your product to the consumer.

Facilitator: David Alexander, Everdale

This event is offered as part of the Ignatius Farm New Farmer Training Program. Educational content is geared toward new farmers, but is open to all farmers who might be curious about a certain topic, wishing to expand their farming knowledge, or in need of a refresh.