Marketing Strategies and Building Multiple Revenue Streams for the Farmers Market
Wednesday February 7, 2024 @ 7:00 pm - 8:30 pm
Join EFAO for an innovative day of marketing strategies and techniques! Come along on a journey of discovery of your strengths and assets as a farmer and how you can tell your story to your customer base. The webinar will cover topics such as value added, building up your customer base, engaging the consumer and building new revenue streams. April Parms Jones is a nationally known speaker on the topics of value added, upselling and creating a market base for farmers. It will be a joyful, fun and educating experience with a robust time for questions and answers.
About the speaker:
April Parms Jones is originally from Akron, Ohio and advocates for her community as part of the food justice, water access and the food sovereignty movement. She is passionate about community gardens, farmer markets and creating a just food system. Having expertise in the role of farmers markets and in human elements of shifting the food system. She is a writer, public speaker, consultant, blogger, recipe developer, book reviewer, event planner and more.
In order to make our events accessible to all current and aspiring farmers in Ontario, EFAO uses a “pay what you can” model. To register using this model, please complete this form!